New Jersey Sports Betting Updates

It’s now several months into NJ online sports betting and DraftKings Sportsbook continues to utterly dominate the market.

In November, they accounted for almost 33% of the market, generating almost $7 million in revenue. New Jersey overall generated $21 million in revenue. The total handle was $330 million. 72% of that came from online betting. It looks like I was write in this Medium piece I wrote about why online and live sports betting would dominate the market.

FanDuel was right with them, while no one else really came close— though SugarHouse and William Hill, operating under the MGM license, did generate notable revenue. SugarHouse continues to be the sleeper in the market.

Look for PointsBet to enter the market in late 2018 or early 2019.